I have been down this road too many times. I know the topic I want to blog about, but golly, I just don’t know how to come up with a blog name! I lie awake at night thinking about the things I can write about, but when it comes to naming my blog, I’m stuck! And finally, when I do get a good name for my blog, it’s taken. Has this ever happened to you? Do you struggle with coming up with a blog name? If so, read on!
But first, I’ll let you in on a little secret. I have created lots of blogs over the past years. Some of them are well established and successful, others never got off the ground. One of them actually sounded like an R-rated site, but when I bought it, it made all the sense in the world to me, but more on that one later!
I have realized over the years that your blog name is important, but it’s not everything. What is much more important than the name of your, is the content you put on it. I like my blog name, but I don’t love it all the time. Sometimes I wish I did something a bit more generic, like “Momily”, which sounds super cute. Or maybe, “TheGoodLife”, but that’s most likely taken and does not target my audience of moms. So, “StartaMomBlog” it is!
Blog Name Ideas
Trust me, I had sleepless nights too trying to come up with a blog name. So if you’re restless and stuck, you’re in the right place, we’ve all been there! Here are a few actionable tips to help you.
*This post contains affiliate links. See my Disclosure for more information.
Idea #1: Target Your Audience with Your Blog Name
If you can place your audience into your blog name, they’ll instantly know that your blog is for them when they type it into the search bar. Even before they land on your blog, you’ve made a connection with them! If you’re targeting moms, there are a thousand ways you can incorporate the word “mom” into your blog name. Here are a few creative and well known examples, Mother.ly or ScaryMommy.com.
If you’re primarily talking about kids or families, you could place “kids” or “family” in your blog name and still make that instant connection with your audience of moms. I love Susie from BusyToddler.com. Her blog name is gold. It’s short, targets her audience of moms indirectly and you can pretty much make out what her blog is about from the name.
Idea #2: Make Your Blog Name a Call to Action
For your blog to be successful, it needs to serve a purpose. It needs to compel your audience to action. That may be reading and sharing your content, signing up for your email list, clicking on your affiliate links, purchasing your products or booking your services. Why not create a sense of action before your reader even lands on your blog?
You can do this by adding an action verb to your blog name. This is a way you can motivate your audience to take action indirectly. Here are some easy action verbs you can add to your blog name to give it some energy!
List of Action Verbs
You can come up with a unique and creative blog name easily by incorporating a word from the list above. Here are a few examples, NowThatICanDo.com, StartaMomBlog.com, FluentIn3Months.com, ClickItUpaNotch.com.
Idea #3: Pick a Generic Blog Name
If you’re having a hard time coming up with a blog name, choose a generic name. Think of the biggest site we know, Google.com. That’s not even a word! But the brand is so well known, that the word “Google” is synonymous with “searching online”.
Making up your own word also allows you to pick a super short blog name – which is a huge bonus! The shorter the blog url, the easier it is to remember and the faster it is to type in. Keep it simple, short and sweet.
Another bonus of choosing a generic blog name is that you can pivot and change directions. Say for example you named your blog, “ILoveBakingCookies”, and after 4 months of baking all kinds of cookies, your husband decides he wants to start the paleo diet. Well, there goes refined carbs!
Now if you purchased the blog name “Momething.com” you could have written about anything in the mom world and it would have been easier to pivot. By the way, that domain is still available!
You can use this nifty little tool to check if your name is available!
Or checkout this cool little website, Wordoid to help you come up with a unique new word.
I encourage new bloggers to test out different topics in the beginning. Get your feet wet, write posts about different things and learn how blogging works.
But once you know what your niche is, dive deep and stay on topic. A focused, niche blog will rank better in Google than a blog with many different and unrelated topics.
Idea #4: Think Indirectly About Your Audience
Another way to connect with your audience is through objects and places they like. For your blog to be successful, you need to think about your readers constantly.
What do they like? What do they want to read? What are they searching for? How can I help them?
If your target audience are people in corporate, use words such as “on time, meeting, TPS report, or office” in your blog name.
Idea #5: Use Your Own Name
If you’re so lucky and your name is available online, get it quickly! When you fall in love with blogging (like I did) and you realize you’ll be doing this for a long time, you may want to squat on your name so nobody else does. It may be a scarcity mindset, but oh well, when I saw suziwhitford.com was available, I got it! There’s not much on it, but it’s mine! And maybe one day if I rebrand, I’ll know where to go.
Sometimes you don’t even have to come up with a blog name, your mother already did it for you when she named you years ago! Thanks mom!
The benefits of having your own name as your blog is that it’s unique and branded, but also generic enough so you can blog about any topic. For example, NeilPatel.com blogs about online marketing and whenever someone mentions his name in the blogging world, we all know who they’re referring to. It definitely helps you build a brand!
Idea #6: Think Outside of the Web
You’re not alone if you’re stuck on coming up with a blog name. Almost daily I get emails from students asking for help deciding what to name their blog. You’re in good company. We all struggle with this part.
But maybe looking at examples not on the web can give you a bit of confidence of what is really important.
If 100 years ago I said the word “apple”, you would have thought of a fruit to eat. If I say it in 2018, you’re instantly thinking of the brand Apple for iPhones and Macs.
If 50 years ago I said the word “target”, you would have thought of an object to hit. Today when I say “Target”, you think mini-mommy vacation!
The names of these brands are short and sweet. But the name itself doesn’t even tell you what the store is about. It’s the amazing content that they produce that made these names popular.
It will be the same way with you. If you name your blog “Kumquat” or “Mulberry”, the content you produce will make your blog. So don’t be afraid to pick a name and start blogging.
Here’s a list of unique fruit names you’re welcome to use as your blog name (and copy the biggest company in the world.)
List of Fruits to Use as Blog Names
Idea #7: Use Alliteration If Your First Choice Isn’t Available
If you absolutely love the name Plum for you blog, but most likely, this four letter word is already taken. Try using alliteration.
What about PurplePlum.com or PreciousPea.com or CheekyLychee.com? Sometimes a blog name can set itself apart by being fun to say and easy to remember!
Idea #8: Use Two Short Words
You may finally find the perfect name for your blog, but then realize it’s already taken. Try adding a little bit of color to it. Even better, add your blog brand color to it!
If your blog brand colors are teal and gold, why not GoldCoffee.com or TealPen.com?
I know some of these suggestions are a bit bizarre, but I’m just trying to get your gears turning in different directions.
Idea #9: Keep It Short, Simple and Clean
Just don’t pick a blog name that can be closely related to a taboo site. So the R-rated blog name I bought, oh golly, I need to make sure I don’t renew that every year! In my defense I had no idea it sounded taboo when I hit purchase.
I hope those quick tips help you come up with an easy to spell, short and simple blog name. Go here if you’re stuck on what you should blog about, that’s a whole different topic!
Don’t over think this part. Go with something that makes sense, and start blogging! That’s when the magic happens.
Use this nifty little checker to see if your blog name is available!
So let me know below, are you still struggling coming up with a creative blog name?